A medical education supplies seller specializing in Human Anatomical Models and Training Manikins partnered with us to scale their Amazon presence in India and international markets.
Before working with us, Glowrico encountered several hurdles:
Low visibility in a competitive niche: Products ranked beyond page 10 for key terms like “Vitamin C serum,” “natural moisturizer,” and “hydrating face cream.”
Weak listing presentation: Product descriptions lacked keyword depth, and bullet points didn’t clearly highlight benefits (e.g., “brightening,” “anti-aging,” “for all skin types”).
Weak listing presentation: Product descriptions lacked keyword depth, and bullet points didn’t clearly highlight benefits (e.g., “brightening,” “anti-aging,” “for all skin types”).
High ad spend, low ROI: Sponsored Product ads delivered impressions but with an ACoS of 52%, hurting profitability.
Brand story underutilized: No Amazon storefront or A+ content to communicate Glowrico’s values of inclusivity, science-backed formulations, and natural authenticity.
Low review volume: Without reviews, even quality products struggled to build consumer trust.
We crafted a 360° Amazon Account Growth Plan tailored for the beauty & skincare category:
Within 6 months, the transformation was significant across all key metrics.
₹4.5 lakhs
₹14 lakhs
Before: 3.9%
After: 10.2%
Before: 52%
After: 24%
Page 8
Top 3 for “Vitamin C Serum” Page 1 for multiple terms
Before: Avg. 15 per product
After: Avg. 280+ per product
Before:N/A
After: 11,000 visits/month
(₹4.5L → ₹14L).
“Vitamin C serum” before vs after.
(old vs new listing design).
showcasing inclusivity & product range.
Glowrico stands for authenticity and inclusivity, but we weren’t able to reflect that on Amazon until this team stepped in. From creating impactful content to optimizing ads, they transformed our presence — we’re now ranking among the top skincare brands with profitable sales growth.
Client, Founder Glowrico Marketing Head
This case study highlights how our Amazon Account Management services empowered Glowrico to:
We drove consistent sales growth by optimizing listings, running targeted ad campaigns, and building a high-converting storefront.
By restructuring campaigns and refining keyword targeting, we reduced ACoS by 54%, making every ad rupee count.
We showcased Glowrico’s inclusivity, science-backed formulations, and natural promise with compelling visuals and brand storytelling.
Through Vine enrollment and strategic review requests, we boosted authentic feedback, strengthening credibility and consumer trust.
We replicated these results for Glowrico — and we can do the same for you.
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Arvian Business Solutions is one of the top e-commerce service providers in Jaipur with 8+ years of experience. We assist companies in growing their businesses online through professional services for Amazon, Flipkart, Meesho, Blinkit, Zepto, Jiomart, Nykaa, and Myntra. Our e-commerce product listing services guarantee that your products are optimized for enhanced visibility and sales.
